From main title, on-line host intros, web and rich media elements, social platforms content, and an extensive outdoor campaign, FABlife was launched in the top 10 markets around the country. The ensemble cast lead by Tyra and Chrissy Teigen set the tone and attitude for this 360 package, exceeding expectations for pre-launch buzz and ultimately, show launch viewership.
•MAIN TITILE CONCEPT & DESIGN
•GS SHOOT DIRECTION
LOGO DESIGN, PRINT & SOCIAL ASSETS
ONLINE HOST INTROS